How to Get Free Makeup at Sephora (Samples, Freebies, Gifts)

How to Get Free Makeup at Sephora

Have you ever asked yourself or your friend how to get free makeup, samples, or freebies at Sephora? Well, you are at the perfect place to find the answer to such a question.

If you are a makeup and beauty fan, we can almost guarantee that you have spent a significant amount of time shopping at Sephora.

They have almost every beauty product you can think of—but their prices can tend toward the expensive side. Luckily, there are a few ways to save money, even getting products for free.

So, how can you get free makeup at Sephora? There are a number of ways you can do this, from joining the exclusive Beauty Insider program to simply asking an associate for a free sample. You can also get other perks, like a free makeover, by spending over $50 in the store.

The rest of this article is going to detail all the ways that you can get free makeup at Sephora, and some of the other perks you can enjoy in order to get your beauty fix at a cheaper price point.

How can I get free makeup at Sephora?

There are a number of ways that you can get free makeup and other products at Sephora.

The first thing you want to do is make sure that you are a member of the Beauty Insider program.

We will talk more in the next section about this, but the Beauty Insider program is the easiest way to make sure you are getting all of the possible perks you can as a Sephora shopper.

You can also pick up free samples online and in store when you stop in for other purchases. We will give some tips later on about how to get free samples in store without necessarily purchasing anything.

If you spend over $50 in store, you can get other perks, like a free makeover. Free mini makeovers are also often offered in the store if you ask.

Read also: Sephora Return Policy (Return & Exchange – The Truth!)

What is the Beauty Insider program?

The Beauty Insider program is a totally free program at Sephora which gives you maximum access to free samples, gifts, and discounts.

By joining the Beauty Insider program, you will immediately begin to rack up points every time you purchase anything. These points can be used to get discounts on products and services.

The best part is that the more points you earn, the better your perks will get.

If you spend $350 at Sephora within a calendar year, you will become a VIB member. If you spend $1,000, you will become a Rouge member.

Both of these status levels have increased rewards from the basic Insider level, like extra points, additional savings during seasonal sales, and free online shipping.

How To Get FREE MAKEUP at SEPHORA! >> Check out the video below:

Free Birthday Gifts

One of the best parts of the Beauty Insider program comes in the form of the yearly birthday gift.

Each year, at any point during your birthday month, you can stop into your local Sephora for a totally free birthday gift. No purchase required at all!

The gifts are different each year, but they always include deluxe minis from various luxury products. You will be offered a choice between whatever options the Sephora has available when you stop in.

In the past, samples have included minis from brands such as Laura Mercier, Amika, Milk, NARS, and Olaplex.

You can also redeem your birthday gift online, but if you do this, you will need to make a purchase along with it.

Free Samples

Sephora offers free samples both online and in store. Online, you can select two free samples with every order you make.

Sometimes, even more free samples will be available, depending on what promotions Sephora has going on at the time. Samples can include makeup, skincare, hair care, and more.

Sephora also sometimes has free events that you can attend in order to get more free samples. They have given away deluxe samples at these events in the past.

Tips for Getting Free Samples in the Store

One of the easiest ways to get free samples inside a Sephora store is something that many people overlook: just ask!

There are freebies available for almost any product you can find in the store, including makeup, fragrances, and skincare.

If you want to try a sample of something, simply explain to an associate that you would like to try the product at home and ask if you can get a sample.

One tip to get Sephora associates to help you is not to appear as though you are only trying to get things for free. Make a small purchase if you can, or simply grab a couple of items to place in your basket so it looks like you are going to make a purchase.

When you check out, associates may offer you free sample without being asked. However, if they don’t, just ask if there are any samples available of products you can try.

Nine times out of ten, there will be something available for you behind the counter.

Read also: Sephora’s Return Policy on Perfume (What’s Covered + More)

Free Makeovers

Makeup and skincare isn’t the only thing you can get for free at Sephora—you can also get free services, such as makeovers and mini facials.

With no purchase required and no appointment necessary, you can get a free fifteen-to-twenty-minute mini makeover at Sephora.

Some of the options they offer include things such as everyday eye makeup, brow makeovers, eyeliner, false eyelash applications, smoky eyes, and more.

These mini makeovers are especially valuable because the associate will explain to you what they are doing as they do it. So, you are not only getting a makeover to look your best, but you are also learning how to replicate the results at home!

Longer makeovers for a full face of makeup are also available, but they do require a minimum purchase.

If you make a purchase of $50 or more, you can get a free forty-five minute makeover inside the Sephora store.

If you are a Rouge member of the Beauty Insider program, then these longer makeovers are totally free!

Free Beauty Classes

Learning from your local Sephora associates is not something you can only do while you are receiving a makeover.

In fact, if you are a Beauty Insider, you gain access to free beauty classes to learn how to apply makeup and achieve good skincare.

You can visit the Sephora website to see which classes are being offered at stores near you. These regular classes include all sorts of different topics, from contouring and highlighting to day-to-night smoky eyes.

You can even learn no-makeup makeup and how to apply false lashes. For a full list of the available classes, your best bet is to check out the website.

Read also: How To Get Free Coupons For Walmart? (Print + Use Coupons)


So, how can you get free makeup at Sephora? Well, there are a number of ways to get both free products and services, online and in person.

The number one tip we have is to join the Beauty Insider program, where you can rack up points to spend on discounts and free samples.

As a member of the Beauty Insider program, you will also receive a yearly free birthday gift which you will get to choose from a selection of deluxe minis from luxury brands!

Also, make sure to never leave Sephora without asking an associate if they have any samples you can try.

They often keep a selection behind the counter and are just waiting for you to ask. If there is a specific product you want to try, don’t be afraid to ask about that, either.



Lindsey graduated with an MBA in 2009. Since then, Lindsey has worked in the retail and consumer service industry as a manager, advisor, and marketer. Lindsey is also the head writer and Co-founder of Lindsey is based in Morgantown, West Virginia.

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